Solus Email Marketing

Solus email marketing can be an extremely effective form of advertising, and it’s something many of today’s business, lifestyle and trade magazines are offering. Because their subscriber lists are huge and most people who get a copy of their magazine receive their emails too, companies can pay to have their business featured in their weekly or monthly newsletter. What’s great about this form of advertising is that it’s completely trackable so after one campaign you can really see whether it’s made a difference. You can easily track referral visits from the campaign in Google Analytics and it’s a much better way of reporting on your results compared to display advertising in printed magazines.