Are you new to social media analytics and wonder how they can help you? Analytics are an excellent tool for businesses to track what online content is working and what isn’t. By understanding analytics, you will be able to pin-point the types of content that you should be creating to reach your target audience. What…
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Marketing strategies: Don’t forget about email!
Email may not be the first method that comes to mind when you think of digital marketing. It’s slightly older than the likes of social media marketing, blog networking or influencer marketing, but it’s still incredibly important. If you’re fortunate to have dealt with hundreds if not thousands of customers in the last year or…
Continue readingAdding a Pinterest Feed to your website
Pinterest isn’t for every brand, well it can be if it’s used correctly, but on the whole, people go to Pinterest for design ideas and inspiration. If your business falls into this category and you’ve upped your game on Pinterest in recent months, then you really do need to consider adding a feed to your…
Continue readingHow often should you post on your social media business platforms?
Marketing is an important factor when it comes to advertising your company, however, how much time should you invest in your social media platforms? While regular activity is recommended, you do not want to over fill your pages, creating a spam-like effect and making your followers unfollow you. You should keep all platforms, including Twitter,…
Continue readingChanges in Google Adwords
We’re seeing a pretty big change currently occurring in the world of Google Adwords, which could see a massive impact in how people use the service. What is happening is that Google is going to be drawing down the number of search phrases that display sidebar links. It has always been the case that Google…
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